As a proud member and dedicated listener of hip hop music and culture, VYB3 wanted to offer hip hop fans a platform and brand that represented their love and passion for this musical and cultural entity. So, J, VYB3’s founder and CEO, launched VYB3 in 2016. VYB3 debuted as a hip hop blog covering local hip hop artists and events alongside original topic ideas and discussions pertaining to hip hop culture and music.
Shortly after VYB3 designed its apparel line and released its first clothing collection named ‘Bones’ with the debut of its sweaters and toques and is set to expand its apparel items in 2018. VYB3’s objective is to bring raw hip hop discussions to its fans and to discuss the sh** that matters in hip hop music and culture; we’re not with the gossip or gimmicks. We wanted hip hop enthusiasts to have their own stamp in the world through a brand that they could relate to and that understands and respects the history, culture and legacy hip hop has created and continues to create.
Join us in resurrecting the culture.
Jency Abarca - Founder of VYB3.COM